9/25/2013

McDonald's has debuted the McCafe pumpkin-spice latte, a premium coffee drink in a fall flavor that has proved wildly popular at Starbucks. The mix of espresso, milk and flavored syrup will cost $2.89 for a 16-ounce cup, coming in on the premium side of the menu, part of McDonald's strategy for boosting profits with more high-end items while at the same time driving traffic with value-priced menus aimed at bargain hunters.

Full Story:
The Seattle Times

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