General Mills posted a quarterly sales gain of 8%, fueled by product launches including Yoplait Greek yogurt, gluten-free Pillsbury products and Nature Valley Soft-baked Oatmeal Squares. President of Big G cereals, Jim Murphy, credited the company's marketing efforts for renewed interest in classic products such as Chex and Lucky Charms, and the company's Greek yogurt offerings proved to be a bright spot with first-quarter sales growth of almost 100%.

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