Subway co-founder Fred DeLuca's success story starts when, at age 17, he opened his first sandwich shop as a way to put himself through college. Last month, the chain marked the opening of its 40,000th store. In this interview, he talks about perfecting breakfast, fending off rivals including Quiznos and Tim Hortons, and the impracticality of chains selling themselves in new markets with localized menus.

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