10/16/2013

Converse is reviewing its media buying and planning, launching a review that includes MediaVest, OMD and Horizon. The Nike-owned brand had assigned Wieden+Kennedy media duties and uses Anomaly as its creative shop. Nike sees Converse as poised for double-digit growth through 2017 and expects media spending on the brand to rise from $5 million in 2012 to $22 million after the review.

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