10/8/2013

Parents see a gap in the snack cake market where more healthful options should be, according to new research from Cargill Inc. Only 20% of survey respondents were satisfied with the available options for snack cakes, and 90% said they want healthier versions of traditional options. "Our data points out opportunities to make healthier versions of popular bakery products," said DeeAnn Roullier, Cargill's marketing research manager.

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