11/5/2013

In what ranks as one of the largest Airline Passenger Experience Association regional gatherings yet, the APEX Asia Conference drew 186 registrants, including several industry decision-makers and thought leaders. The event, held yesterday and today in Shanghai, China, hosted major global airlines -- including Air China, China Southern, Cathay Pacific Airways, Hainan Airlines, Lucky Air, Japan Airlines and Garuda Indonesia, among others. The two-day event covered branding, passenger loyalty, connectivity, IFE cost models, wireless streaming, catering and digital strategies, as well as issues unique to Asia's passenger experience industry. Additionally, a panel of airline executives discussed regional growth and how it's changing the industry. Presentations are available to members here. APEX Asia Conference … Exploring Global Trends, IFE, Connectivity and Beyond.

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