Snacking is ever evolving, and the "snackification of everything" is expected in 2014, according to New Nutrition Business. Snack companies must react quickly because consumers are "increasingly open to experimenting in snacks in a way they aren't ready to in other food groups," said New Nutrition Business' Julian Mellentin. He says snack companies should continue to promote established brands but also innovate with ingredients that have health halos, such as popped chips, a potato chip with half the fat and calories.

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