A Google+ Local page can be a big help for local businesses, especially if they don't have their own websites, writes Alesia Krush of Link-Assistant.com. Krush explains how to set up a Google+ page and make it work, and offers some pointers to improve your business' digital performance. "Search for quality Web directories (it's better if they're relevant to your location or industry) and try to get a listing in those," she recommends.

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