Just one-third of school theater departments received considerable monetary support from their school in 2012, so some theater departments are turning to product placements to fund productions. One school in Akron, Ohio, swapped out bag lunches for local pizzas to pick up $500 for its production of "Grease," while a local Starbucks sponsor became the home for Floridian Capulets in a "Romeo and Juliet" remake.

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