Retailers can take greater advantage of today's omnichannel market by optimizing their warehouses to provide more accurate and efficient order-fulfillment, writes Gary Nemmers, senior vice president and general manager at HighJump Software. This can be achieved using a cloud-based warehouse management system "that can be dialed up or down depending on business needs throughout the year." A WMS "is the key point for managing all activities and equipment within a warehouse, and can extend its reach into the field to better optimize what happens within the warehouse and outside of it," he writes.

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