A minute-long online ad promoting the 2014 Nissan Rogue allowed tablet users to interact and view additional information about the SUV using hot spots within the video stream that could be tapped to reveal more. The ad ran on Juice Mobile's network with a 93% engagement rate. "This new unit is more of a two-way communication with the consumer," said Sonya Furdyk, associate marketing manager at Juice Mobile.

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