6/23/2014

The Turkish Airlines advertisement "Kobe vs. Messi: The Selfie" has been viewed more than 137 million times on YouTube, making it the most popular ad on the network over the past year, according to a ranking released by YouTube. The top 10 ads on the network in that time frame amassed 620 million views collectively and amounted to 924 million minutes of media consumed.

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USA Today

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