7/23/2014

FX delayed the release of ratings for its new drama "The Strain" until Nielsen issued its "Live + 3" numbers. Young-adult viewership of the show went up 64% with the delayed views taken into account. "Live + Same Day ratings ... grossly mischaracterize the actual audience due to the multiple data streams and platforms," said FX's John Solberg in announcing the network's reliance on Live + 3 going forward.

Full Story:
Variety

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