 | News for the wholesale distribution industry | September 20, 2007 |
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| Best Practices |  |  |
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- Consider various issues before letting sales manager go
When sales are slumping, looking first at whether you have the right person in the job as sales manager is important. However, before opting for a change, question whether the manager has received adequate leadership training and enough coaching or mentoring, among other variables. CEO Strategist
(9/11)
- Ads grab attention in surprising places
Because of media saturation, advertisers are looking for new and surprising places and ways to post their message, including on delivery-order food containers, water coolers and even in the men's urinal. Unique advertising ideas are attention-grabbers, says Small Business Trends. Small Business Trends
(9/16)
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- Value of loyalty programs debated
As few as 9% of loyalty campaigns succeed in bringing in significant profits, according to a recent study, which buttresses the view some have that the potential for such programs is limited. However, many companies believe in their efficacy and continue to launch loyalty programs to target high-value customers. CRM Daily
(9/12)
| Training and Presentation | | |
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- Training opportunities help retain workers
Companies can offer education as a means of retaining employees who are interested in honing their skills as a way to advance in their field. Various online universities, including The Hartford Financial Services Group Inc. and Corporate University, can be a key perk. Manage Smarter
(9/12)
| Closing the Deal | | |
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You can't do it all
"Improving your productivity by using something like GTD (Getting Things Done) ... will take you part of the way there," writes MarketingProfs.com senior contributor Stephan Spencer, "but you also need to become 'ruthless' at delegating."
| NAW Insider | | |
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Transform your sales force for the 21st century
Distribution companies, by their nature, should be sales-oriented companies. However, many distributors don't do sales very well. That's the premise behind Transforming Your Sales Force for the 21st Century, Second Edition. Written by Dave Kahle for distribution sales managers and executives, this new second edition provides a blueprint to transform sales forces into highly directable, effective and focused performers.
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Learn, apply the essentials of profitable inside sales
This NAW Institute book provides a real-world, in-depth understanding of the expanded role of inside sales. Inside sales personnel are responsible for generating sales and making sure those sales are profitable. This book shows inside sales reps how they contribute to your company's health and well being. Make it as an essential component in your company's training program. Order today!
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After voting once, check out the real-time poll results on NAW's All Access page as often as you'd like.
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