| April 23, 2007 | News for the wholesale distribution industry |
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| News and Trends |  |  |
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- Sysco shuffles procurement executives
Sysco Corp. has named Robert Howell VP of sourcing and supply chain services and promoted Christopher Shepardson to VP of sourcing, both effective July 1. Howell joined the food-service distributor in 2004 and was most recently assistant VP of category operations. Shepardson, a Sysco employee since 1990, previously was assistant VP of merchandising services. Purchasing.com
(4/18)
       
| Best Practices |  |  |
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- How to approach an underachiever
With only 14% of senior executives offering praise for their company's handling of poor performers, this author suggests having a talk with the underachiever, asking key questions about needs, training and other factors. Inc.com
(3/1)
       
- Effect of emotions at the office
According to research, the emotions conveyed by managers and executives can have a big impact on a company's morale and performance. Experts suggest working on cultivating a positive, but an authentic outward show of emotion and going beyond e-mail communication when conveying sensitive messages. Knowledge@Wharton
(4/18)
       
| Sales |  |  |
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- Column: The definitive e-mail template
Poor responses on e-mailing marketing campaigns may not have to do with prospects, but rather with e-mails. Templates can help design an e-mail with just the right amount of information that will interest a possible client, but requires them to call for more details. Be sure to follow up with respondents to see why they called in order to make future campaigns more effective. AllBusiness.com
(4/18)
       
| Hot Topics |  |  |
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Top five news stories selected by NAW SmartBrief readers in the past week.
- Results based on number of times each story was clicked by readers.
| Small Business Manager |  |  |
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- Small business goes green
Environmentally friendly practices, such as recycling, using biodegradable office products and driving hybrid company vehicles, are gaining popularity among small businesses. These are simple ways to bolster standing in the community and show customers how small businesses care about sustainability and the natural environment. MSNBC/Associated Press
(4/18)
       
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 | The Buzz(CORPORATE ANNOUNCEMENTS)
The May 14th postal hike can have a significant impact on your bottom line. What are you doing to protect your profits? Kevin Craine, author of "Designing a Document Strategy" presents a free online seminar entitled Six Tips to Beat Rising Postal Costs. This webinar is offered to NAW Magazine readers on April 26th at 2:00PM EDT. Register now! Sponsored by Billtrust.
Interested in learning more about advertising in NAW SmartBrief? Contact Henry Murphey at (202) 737-5500 ext. 245 or hmurphey@smartbrief.com
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| Executive Life |  |  |
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- Fishing takes on new meaning on Isla Vieques
With few people around and a sense of calm, fishing the shallow waters of Isla Vieques, located just off the eastern portion of Puerto Rico, takes on a distinctive Florida Keys vibe -- albeit from 50 years ago. Vieques is the Keys before all the people, the bigger and faster jet boats, the cutting-edge tackle and the overwhelming expectations. The New York Times
(4/20)
       
| NAW Insider |  |  |
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Maximize your salesforce's productivity
Did you know that inside and outside salesforces are 30% to 40% of the typical distributor's operating expenses? Many distributors don't know that or how to measure sales productivity and whether they are becoming more or less productive. Let Restructuring the Distribution Sales Effort for Maximum Productivity guide you through the process from the traditional fully loaded salesforce cost structure to new salesforce models that promise higher profitability.        
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Practice lean warehousing and eliminate wasted space and time
This is the first book to apply the "lean manufacturing theory" specifically to the world of warehousing. Lean Warehousing discusses the "why of getting lean" and shows you how to eliminate wasted space and time in a systematic approach, so you have a leaner warehouse operation tomorrow than you do today.        
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Has your company adopted any "green" practices?
After voting once, check out the real-time poll results on NAW's All Access page as often as you'd like.
 | We are very environmentally conscious |
 | We have some environmentally friendly policies |
 | We are discussing and developing ideas |
 | What's "green"? |
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| SmartQuote |  | |
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| | Recent NAW SmartBrief Issues:
- Friday, April 20, 2007
- Wednesday, April 18, 2007
- Monday, April 16, 2007
- Friday, April 13, 2007
- Wednesday, April 11, 2007
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