ISA SmartBrief

Tossed unveils fresh look

19 Nov 2009 00:00:00 CST

To keep its restaurant experience as fresh as the food it advertises, 12-year-old Tossed has revamped its look and its logo. -More-

Smaller urban stores on tap for Target

19 Nov 2009 00:00:00 CST

Gregg Steinhafel, CEO of Target, said the retailer is considering smaller-format stores for dense urban areas. -More-

New owners of Canada's Timothy's chain may consider co-branding strategies

19 Nov 2009 00:00:00 CST

Bruegger's Enterprises, which acquired the retail business of Canadian coffee firm Timothy's Coffees of the World, is conside -More-

Publix promoting items with in-store signage

19 Nov 2009 00:00:00 CST

Publix is utilizing in-store standees to promote a variety of products, including baby care and green cleaning items. -More-

NEW Low Price on 3M™ Scotchlite™ Reflective Graphic Film Series 5100 — Durable, flexible films feature precise cutting, easy weeding, 15 dazzling colors, up to 7 years expected durability. Excellent choice for cut letters, decals, vehicle marking & graphics and non-regulated signing applications. Engineer grade, value priced reflective films.

The importance of fonts

19 Nov 2009 00:00:00 CST

Selecting and using the right font for signage, labels and other print campaigns can heighten brand awareness and evoke joy. -More-

Tips for expanding a small business

19 Nov 2009 00:00:00 CST

Sign companies may be considering expanding their businesses into new locations as a key component of growth, writes Marty Mc -More-

Georgia city to weigh window sign ordinance

19 Nov 2009 00:00:00 CST

Authorities in Macon, Ga., will continue to debate a proposed sign ordinance that would require convenience- store owners to -More-

Mass. town's sign restrictions worry small-business owners

19 Nov 2009 00:00:00 CST

Small-business owners in Holliston, Mass., are concerned that an ordinance forbidding sandwich-board signs on sidewalks will -More-

Saving Vancouver's vintage neon signs

19 Nov 2009 00:00:00 CST

City officials in Vancouver are attempting to save and restore the city's vintage neon signs, which some consider to be publi -More-

Berkeley, Calif., relaxes sign code

19 Nov 2009 00:00:00 CST

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ISA business confidence survey shows some improvement in challenging economy

19 Nov 2009 00:00:00 CST

While the economy continues to be identified as the key challenge being faced by sign companies, more than 90% of companies t -More-

ISA visits SBA

19 Nov 2009 00:00:00 CST

ISA President and CEO Lori Anderson recently met with SBA Administrator Karen Gordon Mills to discuss the issue of increasing -More-

Winston Churchill, British prime minister

19 Nov 2009 00:00:00 CST

However beautiful the strategy, you should occasionally look at the results. -More-