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Steve McKee

Steve McKee is the president of McKee Wallwork + Co., an advertising agency that specializes in working with stalled, stuck and stale brands that was recognized by Advertising Age in 2015 and 2018 as Southwest Small Agency of the Year. He’s the author of "When Growth Stalls" and "Power Branding."

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The paradox of risk
The paradox of risk

It’s possible to get so preoccupied with mitigating a risk that we neglect the risk of mitigation itself.

It's time to rouse your inner Churchill
It's time to rouse your inner Churchill

Dealing with the coronavirus isn't quite like leading World War II-era Britain, but the way Winston Churchill led and communicated can still help us today.

Leadership by fools
Leadership by fools

The failure of Brandless shouldn't obscure the larger strategy lesson: If you’re going to do something groundbreaking, you must be willing to at first be thought a fool.

Why your succession plan is failing
Why your succession plan is failing

Succession planning isn't easy, and if you don't prepare, it's even more difficult.

The 3 most dangerous words in business
The 3 most dangerous words in business

Data is important, but it's no substitute for imagination, critical thinking and decision making.

So good that nobody notices
So good that nobody notices

Too many brands forget about the customer as time goes on. Be more like Disney, instead.

The art of not taking offense
The art of not taking offense

Communication is difficult, and mistakes will happen. You can hammer away at each other, or someone can be willing to be the anvil.

In with the old
In with the old

Technology is constantly advancing, but wisdom can be found regardless of age.

The perilous pursuit of leadership
The perilous pursuit of leadership

In your aspiration to lead, beware the temptation of power. What are you in it for?

Persistence is underrated
Persistence is underrated

Sooner or later in every story the protagonist is faced with a fateful, consequential decision. In a movie or novel, it’s entertaining. In real life, it can be terrifying.