Rachel Shechtman has exited her role as Macy's brand experience officer as the retailer shifts its focus from new concepts to omnichannel retail and existing stores amid the pandemic. Shechtman joined Macy's when it acquired Story, her experiential retail concept, two years ago and last year she helped create the Market by Macy's concept.
Story founder ends her chapter at Macy's
Sign up for NRF SmartBrief
News about the U.S. retail industry
Get the intelligence you need: news and information that is changing your industry today, hand-curated by our professional editors from thousands of sources and delivered straight to your inbox.