For Hispanic Heritage Month, Target has launched the initiative "Mas Que," meaning "more than," putting the in-store spotlight on products created by Latino and Latina entrepreneurs and also includes a series of online and philanthropic programs. The retailer has created the "Mas Que Hub," a digital destination that features curated social media products, renewed Target's longtime support of the Hispanic Scholarship Fund and continued its role as a sponsor of the Hispanic Heritage Awards.
Target's latest campaign showcases Latino heritage
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