Consumers are finding new ways to express, connect and celebrate this holiday season and 1-800-Flowers is innovating to support new customers and meet them where they are. "Our goal is to make the shopping experience seamless and easy for our customers, so it's one-stop shopping, click and move on," says Steve Lightman, group president for gourmet foods and gift baskets at 1-800-Flowers. "The more seamless the experience is, the easier it is for the customer to shop, the more they'll shop." Read more and listen to the interview on Retail Gets Real.
Celebrating Thanksgiving miles apart with 1-800-Flowers
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