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Amazon's secret is free cash flow, not profit

Amazon's quarterly free cash flow is a more important metric than net profit because the latter reflects how Amazon is reinvesting profit, keeping its taxes low and has favorable payment terms with suppliers, Rani Molla writes. "Amazon's sales are also growing, meaning it's not in danger of reversing the free cash flow trend, which has been growing thanks to margins that have risen faster than capital expenditures," Molla writes.

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