Insight Enterprises has expanded its product offerings in recent years while repositioning itself as a systems integrator with a strong hosted e-commerce presence. The company is using web personalization technology to learn about buying behaviors and improve its upselling approach.
Personalization tech helps Insight Enterprises upsell online
Sign up for NAW SmartBrief
News for the wholesale distribution industry
Get the intelligence you need: news and information that is changing your industry today, hand-curated by our professional editors from thousands of sources and delivered straight to your inbox.