Brandwatch reports that Instagram's daily average audience hit 500 million in the third quarter, twice that of either Snapchat or Twitter, and its success boils down to its status as a social destination for young people seeking optimism and a positive environment, writes Steven Rosenbaum. The platform reports that its top three hashtags this year are #love, #fashion and #photooftheday, with New York, Moscow and London the top three cities featured on the site.
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