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GoodSport debuts clear, milk-based sports drink
2/23/2021

GoodSport is a new fitness beverage brand that delivers the hydrating and nutritional benefits of ultra-filtered milk in a clear liquid format thanks to a patented process, according to founder Michelle McBride. The brand is positioned as a healthier alternative to chocolate milk and other sports drinks with four flavors debuting online this month and a retail rollout to follow.

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