Dunkin' began its delivery partnership with Grubhub in stealth mode before making an official announcement. Users started ordering even though Dunkin' "did no marketing, no emails, no marketing on Grubhub's website, we just put us up there," said Stephanie Meltzer-Paul, the company's vice president of digital and loyalty marketing for Dunkin' US.
How Dunkin' got started with Grubhub delivery
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