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Popularity of #ad on Instagram increases by 42%
3/29/2019

The number of posts incorporating #ad on Instagram grew 42% worldwide from 2017 to 2018, according to research from Buzzoole, an influencer marketing company. Influencer-generated posts surpassed 2.6 million last year, and fashion, beauty, and food and drink companies, respectively, were the most noted brands in influencer posts.

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