Industry News

Share this story with a colleague

BBDO NY, M&M's will premiere Super Bowl ad on Zoom

BBDO New York unveiled a 15-second teaser of its Super Bowl spot for M&M's that shows a gender reveal party going wrong and the copy, "M&M's will make it better on February 7th." The brand is inviting 50,000 people to a virtual premiere of the spot via Zoom on Feb. 3 that will feature surprise guests and be hosted by M&M's Yellow candy mascot.