Precise digital targeting to individuals at scale is possible, especially in the business-to-business ecosystem, and advertisers should seek technology partners with proven customer success to help them achieve success, writes Laura Bakopolus. Look for "an ad tech company ... to help your campaigns achieve maximum optimization and savvy enough to deliver transparent reporting that explains the effects of your spending," she advises.
Walmart is testing a kitchen robot called Flippy in its labs for possible deployment at some of its in-store delis. The robot would watch the time for prepared food staples like chicken fingers or mozzarella sticks, then remove them from the fryer at the right time.
SpartanNash has begun offering a scan-and-go app for use in two Family Fare stores in Michigan, with plans to expand its availability to more stores in 2019. The Check Out Now app also connects to the banner's shopper rewards program.
Technology continues to be a hot topic in the restaurant industry as new growth comes from rising takeout and delivery sales, National Restaurant Association Senior Vice President Hudson Riehle said earlier this year. Major chains including Dunkin', McDonald's and Wendy's have launched digital initiatives in 2018.
Some Central Texas school districts will not change their student-meal programs even though the federal government has rolled back some nutrition standards. Anneliese Tanner of the Austin Independent School District said the nutrition regulations have had a positive effect, so the district will not make any changes and will continue to offer whole grains and vegetables every day.
Tune in to FOODBIZ+ The Food Hall Movement on Dec. 12 for a conversation with Phil Colicchio, co-founder of Taylor Colicchio and Colicchio Consulting. Learn how the retail and foodservice landscape is changing day by day with consumer demands for chef-driven, authentic, and artisanal foods that are conveniently available as well as nutritionally and environmentally responsible -- and how those demands have led to the growth of the 'food hall movement.' Phil will also discuss statistics and expert opinions on the movement, including its growth over the next 10 years -- for the food and real estate industries. Register today for this free event!
Join us on Jan. 18 for an online conversation about the latest trends in today's ever-changing retail landscape with the VP of Marketing and Innovation for Navitas Organics, Brooke Golden. Learn how brands are evolving in this new landscape, from direct to consumer to the recent acquisition of Whole Foods by Amazon, and what this means for the definition of 'how to succeed' on the shelf. Register today for this free webinar: FOODBIZ+ The New Retail Landscape here!
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