Culinary programming has spread through peak TV to networks such as National Geographic and streaming providers. Travel-related shows, such as the new "Uncharted" with Gordon Ramsay on National Geographic, are the latest popular wrinkle.
Cable and other programmers used the weekend's Comic-Con event in San Diego to promote returning series as well as upcoming debuts. Comcast's NBCUniversal, WarnerMedia and Disney were among the programmers to screen trailers from their most highly anticipated shows, such as HBO's "Watchmen" and "Westworld."
Netflix might be considered a direct competitor to pay-TV companies, but the streaming leader is also counting on teaming up with them to reach customers who prefer traditional TV, executives say, pointing to a new alliance with AT&T and existing partnerships with major cable companies including Comcast and Charter Communications. "It's a nice supplemental, incremental component...of our overall subscriber acquisition process," Netflix's Greg Peters told analysts.
There can be no agreement on allowing wireless carriers to share C-Band spectrum through a public auction unless satellite licensees agree, the C-Band Alliance noted in a Federal Communications Commission filing. The FCC can only sell the spectrum through a private auction, the CBA said, adding that cable systems and broadcasters have no legal right to take part in a government-led proceeding.
Cable companies that are using MobiTV's IPTV platform have a transcoder alternative now that the company has completed a partnership with WISI Group for its Inca 3840 Adaptive Bitrate Transcoder, MobiTV announced. Nearly 100 cable companies have deployed MobiTV's end-to-end solution, which eliminates the need to install set-top boxes for video service.
Subscriptions to video streaming services are on the rise and traditional TV viewing is dropping, and advertising spend is seeing the effects of this, Luke Pensworth writes. He points to online video ads as one way advertisers are reaching consumers where they are with TV-like storytelling.
With Facebook's recent changes in algorithm, Business Insider has switched from short-form videos as recently as a year ago to a series format, with most programming being "advertiser-friendly lifestyle fare," writes Max Willens. In the move, Insider expects to compete for TV ad budgets, and its switch "aligns with a longer-term trend among advertisers looking to conduct bigger deals with fewer publishers participating," he writes.
Retransmission consent disputes have already caused a record number of local channel blackouts this year, the American Television Alliance reports, pointing to 213 times that local stations have stopped pay-TV providers from broadcasting their signals. This year's total has surpassed the 2017 record and last year's figure of 165 blackouts.
Don Johnson will reprise his role as "Nash Bridges" on USA Network in a two-hour movie under a deal with rights holder Village Roadshow, media reports say. Village Roadshow reportedly hopes the special will lead to a full series order, although Carlton Cuse, the creator of the original series, is not participating.
WPP's new spot for Ford touts the fact that the automaker's pickup truck emoji has passed the first round of approval from the Unicode Consortium and, subject to a final go-ahead, will be released in 2020. The tongue-in-cheek video, voiced by Bryan Cranston, shows Ford designers developing the vehicle emoji, taking it on covert test drives and trying to figure out why they "couldn't seem to get it to drive right" as "it always pointed left."
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