Ogilvy created a video series for Corteva Agriscience, "The Heart of the Farm," that documents the lives of diverse farmers, beginning with a "Growing With Pride" episode that focuses on LGBTQ+ Californian farmer Leon Etchepare. "As a queer director, this is a very meaningful project for me to bring people who haven't had the opportunity to share their story to the forefront," says Ogilvy's Emily Clark.

Honda, Hyundai and Toyota are among a growing legion of car companies that are shifting ad budgets toward Instagram, Pinterest, Twitch and other digital platforms to extend their reach among younger buyers and to attract electric/hybrid vehicle shoppers, writes Maile McCann. Honda has used its Twitch channel and livestreams to launch new models, while Toyota aimed to combat stereotypical minivan owners on Pinterest via Story Pins.

Hyundai celebrated its acquisition of Boston Dynamics with a video that features robot Spot meeting BTS and being challenged to a dance-off by the K-pop supergroup. The video has attracted more than 9.5 million YouTube views since being posted on June 28 and a second video features a group of Spot robots performing to BTS' "IONIQ: I'm On It."

Goodby Silverstein & Partners created an augmented reality Instagram lens for the Courageous Conversation Global Foundation that enables users to place a virtual "African American Flag" at half-staff within their environment and share their emotions this Fourth of July. "This specific flag at half-staff is representative of the constant suffering Black America has endured for far too long," says GS&P's Anthony O'Neill.

Marketers must expand ethical data practices beyond the "privacy" conversation and can do so in five steps, which include appointing a chief data ethics officer, establishing data ethics principles and fully committing to transparency, writes Acoustic's Sharon Zezima. "Transparency is crucial to building trust," Zezima writes.

More than 8 in 10 global ad executives surveyed by Kantar say they should be using their own data along with outside research to prepare for the demise of third-party cookies but give it low rankings for issues such as ease of connection with sources. Sixty percent of respondents say they expect to gain more insight into their first-party data in the future, and that they expect to improve their data using other sources.

Comcast Business has signed an agreement, which lasts for 10 years, to supply Ethernet services for the Defense Information Systems Agency in exchange for $102.8 million. The DISA will use Comcast's point-to-multipoint Ethernet Virtual Private Line service as it replaces 17,000 legacy circuits.

WideOpenWest is selling off five of its systems, with Atlantic Broadband buying two Ohio operations at $1.12 billion and Astound Broadband paying $661 million for those in Evansville, Ind., Anne Arundel County, Md., and Chicago. The cable provider's executives explained that it's trying to pare down debt and expand fiber service in areas adjacent to the 14 markets it retains.

Xfinity X1 and Flex services from Comcast will provide shoppable television opportunities via HSN and QVC early next year, if the companies' plans proceed as scheduled. The Comcast platforms currently offer the shopping networks in six linear channels and a streaming app with original content.

Ably, a startup that created a platform to coordinate messaging across multiple channels, clouds, apps and devices, gained $70 million from its Series B funding round. The new capital will fund growth as well as research and development.