Multichannel Retail
Top stories summarized by our editors
11/15/2019

Zappos has created a new platform called Goods for Good, which will feature a curated collection of products from more than 150 brands that promote causes. The socially conscious platform will organize products into five categories: sustainably certified, recycled, vegan, organic and give back.

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Footwear News
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Zappos
11/15/2019

Nike is taking a tech-driven approach as it focuses on growing direct retail sales and lessening its dependence on other retailers. The newest Nike stores integrate consumer facing apps that also inform management's efforts to stock shelves with in-demand items.

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Fortune
11/15/2019

Nike and Adidas will sell new brands on StockX, a resale site for clothing and shoes, in blind auctions. Collectibles are another area where StockX is looking to expand, says co-founder Josh Luber.

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Josh Luber, StockX
11/15/2019

For some entrepreneurs, coming up with new ideas is a simple task, but executing them is much more challenging. Hannah Trivette of NUVEW offers a five-step process to aid execution that includes taking a visual approach and running tests.

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Forbes
11/15/2019

Subscription box service FabFitFun uses a series of tests to determine which platforms and marketing channels are driving the most subscription growth. The method helped cut FabFitFun's retargeting spending by 81%, the company said.

11/15/2019

Brands including Nike, Google and Montblanc are working on the next generation of wearable technology. DropLabs is launching Bluetooth-connected sneakers and Google's Jacquard Tag can be used in different pieces of clothing to connect the wearer to Google Assistant.

11/15/2019

UK retailer Marks & Spencer launched a campaign this week to highlight value pricing for its food items after cutting prices on over 500 items over the past year. The campaign will include point-of-sale signage, print ads and social media messaging using the "Re-Marks-able Value" tagline.

11/15/2019

Mexican luxury retailer El Palacio de Hierro has created a new upscale look with the opening of a 170,000-square-foot department store in Veracruz, Mexico. Each of the retailer's locations reflects its surroundings, CEO Juan Carlos Escribano said, and the newest store features elements inspired by the sea.

11/15/2019

Resale, reuse and recycling industries in the US and around the world are often divided along socioeconomic lines, and affluent customers and countries should be willing to learn from less-affluent ones, says journalist Adam Minter, author of the new book "Secondhand: Travels in the New Global Garage Sale." "You definitely have this tension between the informal and the formal reuse sector," he says.

11/15/2019

The Pennsylvania Public Interest Research Group is teaming up with independent repair businesses in the state to advocate for right-to-repair legislation, which it plans to introduce in January. Data shows consumers trash 416,000 cell phones every day and PennPIRG's Emma Horst-Martz says manufacturers must be required to provide "affordable tools and information" on how to make repairs.