Zillow has launched an artificially intelligent app called 3D Home, which enables iOS users in the US and Canada to take virtual tours of homes. "[W]ith 3D Home, adding an immersive experience to a home listing is fast, easy, and free, which benefits buyers and sellers at all price points," says Zillow's Josh Weisberg.
To target gamers and content creators, Intel will launch its 9th Gen Intel Core Mobile processors and expand the processors for the desktop. Newzoo estimates there are 580 million PC gamers and more than 130 million PC-based content creators.
With retail sales of licensed consumer technology devices growing to $11.7 billion worldwide in 2017, branding and licensing have become more important in retail sales, writes Steven Ekstract. He writes that licensing is a marketing vehicle that uses consumers' emotional connections to brands.
Brazilians rank high in the world in social media usage, spending more than nine hours a day online. While they love to chat online they are not yet spending much online, though e-commerce and digital advertising are growing fast.
China's Alibaba Group is working on apps for connected car drivers that would let them find restaurants and make reservations, the company said. The technology would also let users order food, and Alibaba expects to add additional features that can be performed using voice, touch or motion commands.
Chipotle Mexican Grill and other chains are creating modern versions of the drive-thru lane to cater to a fast-growing group of customers who order ahead via mobile phones. Cava will start testing a drive-thru for digital orders this month, and Dunkin' and Starbucks are also experimenting with the concept.
Fast-casual Dalup Modern Indian will open in New York City next month with a tech-forward strategy that includes a robot that makes fermented crepes called dosas to order. In keeping with its commitment to technology, the restaurant will donate part of its proceeds to the nonprofit Girls Who Code.
Robots in restaurants could be a way to solve staffing issues and produce more uniform food. The trade-off could be a loss of the human touch in the dining experience, said April Harrington of urban-farm nonprofit Growing Home.
Social media has become a bigger marketing tool for catering providers, a panel of executives said recently. Companies should use a qualified marketer to respond to customer reviews and learn to use social platform tools to track the effectiveness of their social efforts, panelists said.
- Page 1