A leading House Democrat and his Republican counterpart have agreed on an anti-robocall measure that corresponds in parts with a bill that passed the Senate. Reps. Frank Pallone Jr., D-N.J., and Greg Walden, R-Ore., introduced legislation that would require carriers to detect spam calls and ensure legitimate ones go through.
The Democratic National Committee will require television networks covering its primary debates next week -- MSNBC, NBC and Telemundo -- to make live coverage available online for free. A large number of candidates and the potential for live tweets from President Donald Trump add further complications to the debates.
Executives at CBS anticipate a 5-6% increase in upfront advertising commitments for the station's primetime schedule and 20% for late night, insiders say. Variety estimates that the network's primetime lineup may have already helped it secure $2.39 to $2.79 billion of upfront commitments.
If leaders want a culture of feedback, it's their responsibility to go first by seeking advice from the people around them, writes management consultant M. Tamra Chandler. "You'll set a precedent that your people can come to you to share both the good and the bad, which will be liberating for them and enlightening for you," Chandler writes.
Tru Optik is launching Political Data Cloud to help marketers target and deliver campaign ads programmatically for over-the-top and connected TV campaigns. The tool allows users to segment audiences by household level, reaching 80 million of the approximately 95 million US households with OTT and CTV services, where as it was only possible to segment audiences by things like type of TV program or location in the past two federal elections.
Locast added a pair of South Dakota markets to its online streaming of local broadcast signals, and says it now reaches 24% of television-watching households in the US. The service is also a potential partner for AT&T, cable operators and other pay-TV companies as a source of leverage for retransmission negotiations.
CableLabs has amended its DOCSIS 3.1 specification by adding a low-latency annex aimed at enhancing virtual reality, augmented reality and streaming gaming technology through a simple software upgrade. The spec, which CableLabs first appended to DOCSIS in January and amended in April, can support latencies under one millisecond.
Broadcasters increasingly realize they need the cooperation of cable TV companies in order to bring the newest versions of ATSC 3.0 to most US viewers, industry executives say. "If the content that you deliver or the experience that you deliver is compelling, and the customers want it, then we want to be in a position to deliver it," said Steve Watkins of Cox Communications, which is working with Phoenix stations on providing the technology.
Carriers and analysts say that a lack of mid-band spectrum is delaying the deployment of wireless services. The Federal Communications Commission has recently proposed allowing carriers to share parts of the Educational Broadband Service spectrum in this range, a plan that a number of educational groups oppose.
Prices on iPhones and other electronic devices will rise if President Donald Trump follows through on threats to extend Chinese tariffs to all imports, some Silicon Valley-based companies warn. "The proposed tariff list covers all of Apple's major products," Apple wrote in a letter to Robert Lighthizer, the nation's trade representative.