Media, advertising and technology: Most-clicked stories
Last quarter brought plenty of refreshes for some of media, technology and advertising’s biggest names. Uber rebranded its properties, including its mobile app and logo, and Burberry sought a new logo. Dunkin’ (Donuts) decided to ditch the second word of its name forever – a nod to consumer sentiment regarding the expanded offerings of the brand over the past few years. TV and video advertising, both traditional and mobile, saw continued interest from marketers and consumers as well as other interactive advertising elements, like digital billboards. To see the full list of the Top 25 clicked stories, click here.
What trends in media, technology and advertising will close out 2018? Stay tuned for our 2018 round-up.