Top 10: Restaurants’ hiring hopes, Kroger’s plan to double digital sales, Trader Joe’s grilled cheese challenge
Restaurants across the country are continuing to reopen dining rooms, but staffing levels are a concern for many restaurant operators who need to hire new employees. Several of this week’s most-clicked stories focus on what restaurants are doing to attract new hires, including outdoor hiring events planned to take place at 2,000 Taco Bell locations on April 21. The chain hopes to hire at least 5,000 new employees, and it also revealed plans this week to expand benefits for its general managers to include four weeks of paid vacation and up to 12 weeks of paid parental leave. Burger chain Whataburger also announced plans to raise general managers' salaries and potential bonuses.
In food retail news, Kroger made headlines this week with its plans to double digital sales by the end of 2023 and grow its investment in prepared food offerings.The retailer has a partnership with ghost kitchen company ClusterTruck, as well as a deal with fast-casual chain Saladworks, which will operate restaurants inside several Midwest Kroger locations. Kroger also plans to expand its meal kit brand, Home Chef, which saw sales increase 118% in the most recent fiscal year.
Trader Joes also caught readers’ attention this week with a contest inspired by National Grilled Cheese Day on April 12. The retailer is challenging customers to craft a grilled cheese "masterpiece" using up to five Trader Joe's ingredients and post a photo on Instagram for a chance to win a Trader Joe’s gift card.
Read this week’s full Top 10:
- Taco Bell to recruit 5K new staffers, upgrade GM benefits
- Walmart CMO lifts curtain on pandemic marketing
- Staffing is a challenge as restaurant business ramps up
- Kroger CEO: Grocer will double digital sales in 2 years
- Kroger eyes expansion of ghost kitchens, prepared meals
- Trader Joe's unveils grilled cheese sandwich challenge
- District's free meal program to continue for 5 years
- Heinz, Ocean Spray take "Cravy" concept to Twitter vote
- Pandemic worsens food insecurity for children
- Whataburger rewards staffers for extraordinary service
- The power of personalization in food shopping: Two online retailers show the way
- What role will robots play in the future of food delivery?
- How businesses are feeding the cravings of the comfort- and convenience-centric consumer
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