All Articles Education Career-Technical Education What keeps me up at night? Wasted potential

What keeps me up at night? Wasted potential

Workforce development starts with letting students know about opportunities in the job market, writes Edson Barton.

4 min read

Career-Technical EducationEducation

A photo of signposts

(Pixabay)

When the meetings end, the emails stop, and the noise dies down, a quiet question lingers at the end of the day: Are we doing enough to prepare young people for the world they’re inheriting?

I’ve spent my career at the intersection of education and workforce development. And I’ve come to believe that our biggest challenge isn’t a lack of talent, but a lack of alignment between students’ potential and the opportunities available to them.

They can’t be what they don’t know

Across the country, in high-demand fields like health care, information technology, advanced manufacturing and skilled trades, employers struggle to find qualified workers. Yet in classrooms everywhere, students possess the aptitude to thrive in those exact roles. The disconnect? They’ve never been told those careers are possible.

It’s not a talent shortage. It’s a visibility crisis.

Research shows wide gaps between what students are capable of and what they believe is within reach. In IT alone, nearly a quarter of students with the natural ability (aptitude) for success showed no interest in the field, simply because they’d never been exposed to it. That’s a troubling statistic in a country where 92% of jobs require at least basic digital skills, yet nearly one-third of workers lack them.

This misalignment is more than a data point; it’s a failure of systems designed decades ago that haven’t evolved quickly enough. Schools still prize GPAs, test scores and AP classes as the primary indicators of success. These benchmarks might predict college admission, but they often leave students without a clear path to real-world readiness. Meanwhile, employers increasingly value problem-solving, collaboration and practical experience (skills rarely measured by traditional report cards).

It’s no wonder Gallup reports only 31% of US employees feel engaged at work. That disengagement starts early, when young people can’t connect what they’re learning to a future they can see for themselves.

A classmate casually told me I “wasn’t good at math.” I carried that label into adulthood. One comment, one assumption, rerouted a path. How many doors are quietly closed for students because no one gave them the tools to know their capabilities?

Career — and skills — exploration should start early

Career discovery shouldn’t be left to chance. It should be embedded in how we teach and guide young people, starting earlier and with more intentionality. That means:

  • Starting career exploration in middle school, before stereotypes and self-doubt narrow students’ beliefs about what’s possible.
  • Looking beyond interest-only surveys, which often reflect what students already know, not what they could excel in.
  • Creating more work-based learning opportunities, from internships to apprenticeships, allows students to explore paths with real context.
  • Equipping educators and counselors with resources, not just expectations, to support individualized guidance.
  • Engaging families as partners, because career decisions don’t happen in isolation.

This isn’t just an education issue; it’s an economic one. It’s about equity and access. It’s about building a resilient workforce that reflects the full potential of our population, not just the fraction that happens to find the right path by luck.

The country can’t afford to let this misalignment continue. We need cross-sector collaboration that brings together educators, business leaders and policymakers to redesign how we prepare young people for the jobs of today and tomorrow.

We all lose when students don’t see a future in which they belong. And when we help them discover their innate talents or potential, we all win.

The future isn’t set in stone; it’s still being written. The question is: Will we give every student the pen?

Opinions expressed by SmartBrief contributors are their own.

 


Subscribe to SmartBrief’s FREE email newsletters to see the latest hot topics on educational leadership in ASCD and ASCDLeadersThey’re among SmartBrief’s more than 200 industry-focused newsletters.