SmartBrief Originals Insights, analysis and best practices.
Where does cannabis stand in the alcoholic beverage market?

Beverage producers are boosting investments in the cannabis industry -- find out what's ahead.

Shelly Palmer sheds light on why CES 2019 is not just a window into the future for consumer brands but also a must-see experience for business-to-business marketers.

Mountain climber

How will you respond to difficult organizational challenges? Will you let it be, leave or take necessary action?


There are few turnoffs as damaging to group loyalty as a leader’s arrogance.

What's next for smart home technology - and what are consumers willing to actually buy?


Recessions are inevitable, but your company's fate isn't. Start preparing now.

How are you feeling about the coming year?

The "Fearless Girl" statue represented so much, without saying a word. State Street CMO Stephen Tisdalle talks about the impetus behind the now-iconic marketing campaign and what is next for "Fearless Girl."

Which trends are paving the way for hotel foodservice success in the new year?

How do you provide personalized marketing content that is profitable to the brand and valuable to customers?

Lessons from 2018

The stories that mattered to you, what they taught us and our top product picks from 2018.

What’s trending? From playing bridge to warnings on Juul, don’t miss these most-read stories.

Gen Z

Employee engagement still matters, but Gen Z will require a tailored approach.