Walt Disney World Resort has transformed the 22-year-old Coronado Springs Resort with the 15-story tower called Gran Destino, whose design is threaded with the feeling of a 7-minute film that blended Disney's creativity with Salvador Dali's surrealist style. The resulting "story" of water and legend carried through in every detail, says architect David Stofcik of Walt Disney Imagineering, who adds that "without story, we're just like everybody else."

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