Kellogg has launched Special K Keto Friendly Snack Bars in two flavors: Peanut Butter Fudge and Chocolate Almond Fudge. Each variety features 1 gram of sugar and 7 grams of protein per serving.

Bolthouse Farms has launched a line of plant-based keto-friendly beverages featuring 12 grams of protein, coconut milk and pea protein in three flavors: cinnamon horchata, hazelnut fudge and mocha truffle latte. Bolthouse has also released a plant-based refrigerated dressing line in four flavors: habanero blue, garden ranch, green goddess and carrot miso.

Grain-free product launches include Barnana's Plantain Tortilla Chips in two varieties and the two most-requested flavors for Magic Spoon's cereal line: honey nut and peanut butter. Birch Benders is growing its grain-free toaster waffle line with two keto-friendly flavors, while Purely Elizabeth has added a chocolate hazelnut flavor to its Grain-Free Granola line.

Hershey's One Brand is adding churro and carrot cake flavors to its plant-based protein bar line, while Foodstirs has launched a gluten-free, keto-friendly chocolate chip cookie mix. Bakery on Main has released its Grain-Free Clusters Trail Trek Blends line featuring MCT oil and two flavors.

The natural and organic food industry is responding to consumer demands for products with less sugar, meat, alcohol and dairy, according to New Hope Network's Carlotta Mast. Plant-based items, keto-friendly products, CBD infusions and grain-free options are some of the emerging trends within the category.