Industry News
All grocery store News
Top stories summarized by our editors
Top stories summarized by our editors

2020 year in review: The return of the great American grocery store

12/9/2020
SmartBrief Original

As COVID-19 radically altered any semblance of a “normal way of life,” America’s food stores stepped up to provide essential services and, in the process, became consumers’ trusted allies in their struggles to cope with the new realities of the pandemic.

Behind Heinen's storytelling, personalization efforts

10/9/2019

Ohio-based Heinen's Grocery Store prides itself on being a storyteller and using marketing and content materials to serve different customer needs and create educational opportunities fueled by personalization, social media manager Paula Skladanowski told Winsight Grocery Business in a recent podcast focusing on FMI's 2019 Trends Report. "It really comes down to providing the right content and product choice to our customers at the right time," said Amii Lang, Heinen's director of e-commerce and loyalty.