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Top stories summarized by our editors
Top stories summarized by our editors

Report: Digital marketing agencies during COVID-19

8/19/2020
SmartBrief Original

An Uplers survey of digital agencies around the world looks at how the industry has pivoted and adjusted during the coronavirus pandemic – and points to a desire for outsourcing to try to be flexible for market conditions.

What do influencers want in brand relationships?

9/16/2019
SmartBrief Original

CEO Abbi Whitaker of The Abbi Agency’s pulls findings from her agency’s in-depth interviews of 50 social media influencers and explains how brands can incorporate more empathy into their influencer relations and build trust with the social media stars.

Report: How Asian Americans consume media

1/30/2017
SmartBrief Original

To help marketers reach this demographic, the 3AF has released a report that dives into the media consumption habits of Asian Americans.