Baron Christopher Hanson is the principal and lead counselor at RedBaron Consulting. A former rugby player, as well as a Harvard graduate and expert on business turnarounds and post-COVID strategy, he has written for Harvard Business Review and SmartBrief considerably, including features in Forbes, SHRM, NBC News and hundreds of other publications and blogs. Hanson can be reached for weekly or monthly consulting, coaching, and intensive study or writing engagements via Baron@RedBaronUSA.com or over Twitter @RBC_ThinkTank.
Growing or turning around any company's profits requires finding new value that new customers are willing to pay for -- and employees and vendors are willing to deliver.
How can owners and managers improve the strategic quality of sales and logistics conversations?
Bottom line: Small- and middle-market business owners must attract and sustain long-term part-time employees better.
At the start of a new year, consider what you can do to refresh your business.