Tripp Boyle serves as senior vice president at Connekt, where he is responsible for driving strategic business deals and partnerships with advertisers, brands and content companies. He also plays a critical role in shaping Connekt’s product roadmap and solidifying its thought-leadership position as the company powering the future of TV. For 15 years, Boyle has ensured Fortune 100 brands and their agency partners identify and adopt emerging media platforms, including connected TV, over-the-top, mobile, virtual reality and augmented reality. Prior to joining Connekt, Boyle served as vice president of emerging platforms at YuMe, where he helped launch and grow the company’s mobile business unit. Boyle has also held national leadership positions with Transpera, AOL, Third Screen Media and Yahoo.