Ben Gaskill, co-owner and vice president of sales at Everest Ice & Water Systems, believes that AI can analyze customer data and predict their needs before they even ask for help, creating a more personalized and efficient experience. With over 25 years in sales, sales management, and training, Ben is an experienced Sales Director with a very successful background in high-level sales strategies. He has excelled in business development and has experience calling on C-Level through end users selling Capital Equipment and an extensive product line. Ben frequently contributes to publications such as Dynamic Business, The Food Institute and Manufacturing Today.