Taco Bell marketing chief Marisa Thalberg explains how the brand is attracting a cult-like following via a Super Bowl campaign poking fun at fads, celebrating local heroes, selling branded products at a new store on the Las Vegas Strip and encouraging couples to enter a competition to become the first people to be married at the restaurant. "It's not yesterday's Taco Bell for sure," Thalberg says.
Microsoft CEO Satya Nadella chose encouragement over punishment when the company's Tay.ai chatbot was quickly manipulated into using racist language, and that team responded with a better product months later. "It's so critical for leaders not to freak people out, but to give them air cover to solve the real problem," Nadella says.
More students -- 645,000 in 2006 compared with 1.1 million in 2016 -- are taking Advanced Placement exams, according to data released by the College Board. Data also show more students are earning passing scores.
Merrill Lynch's decision to abandon commission-based retirement accounts in response to the pending fiduciary rule has drawn criticism from advisers. They argue that for some clients, especially buy-and-hold investors, transactional fees work out in the clients' favor, and that if these types of accounts are not available, clients may move their business elsewhere.
Kroger strives to create an in-store shopping experience that is similar to online shopping, tapping technology including infrared sensors, data algorithms, personalized mobile apps and e-commerce offerings including in-store pickup and delivery in an effort to make wait times shorter and foster an interactive shopping trip, according to CIO Chris Hjelm. Next up, the nation's largest supermarket will test smart shelves that can sense where shoppers are walking and send relevant offers to their mobile devices.
A Korean study in the Journal of Women's Health found breastfeeding for at least 12 months over a woman's lifetime was associated with a lower risk of metabolic syndrome, compared with breastfeeding for less than 12 months. The findings were based on more than 4,700 women ages 19 to 50 years.
"Pokemon Go" has generated an estimated $1 billion in revenue in its first seven months, per Sensor Network, and an updated version of the game includes 80 new characters. Sprint and Starbucks are running Pokemon-related pushes across tens of thousands of US locations, and Niantic Labs' John Hanke explains that collaborative advertising continues to be an "integrated sponsorship where it really feels organic to the user, and it's really a nice, complementary experience."
Wal-Mart is reporting 29% growth in online sales in the fourth quarter, the third straight quarter the retail giant is seeing double-digit growth. Wal-Mart's $3.3 billion acquisition of Jet.com in 2016 is helping Wal-Mart to take on online seller Amazon.
Eighty-eight percent of global companies are worried about the threat of a cyberattack, representing businesses' biggest fear, a Business Continuity Institute and British Standards Institute joint report states. "Cyber-attacks and data breaches continue to cost organizations billions of dollars annually, a sum that is only likely to go up with the increasing integration of new pieces of technology into daily operations," BCI's David Thorp said in the foreword to the report.
The FDA warned pet owners not to feed their pets certain Evanger's and Against the Grain dog foods because the agency is still investigating the companies after the euthanasia drug pentobarbital was found in unopened dog food cans and in the stomach contents of one dog that died after consuming the food. The FDA hasn't released an official summary of its ongoing investigation yet, but there is preliminary evidence of other manufacturing and food-sourcing violations.
Congress' input will be important in considering the future of net neutrality and changing overreaching regulations, Sen. John Thune, R-S.D., said in a recent interview. Thune also said he favors broadband privacy rules created in 2016, and he spoke about advancing 5G with the Mobile Now Act.
Cloud computing, GPS, drones and remote connectivity with mobile devices are making it easier to share construction documents. They also can contribute to lower business costs by reducing capital expenditure and fuel needs.
OPEC doesn't see US shale as a threat and believes the two sides have common interests, said Mohammed Barkindo, the cartel's secretary general. Barkindo believes the global oil market will be able to absorb the surplus of US shale oil and said he would meet US shale producers next month.
Scientists are considering changing the criteria for a planet designation, which could restore Pluto's status and add upward of 110 other celestial objects, writes Patrick Reilly. Pluto was demoted in 2006 in large part because its orbit overlaps with other bodies.
Thailand has endured difficult times, such as the recent death of its king, but the capital, Bangkok, and its cultural scene continue to thrive. The artsy crowd can learn to cook classic Thai dishes at Issaya Cooking Studio, see avant-garde art at H Gallery, and enjoy live music at SoulBar.