How sales reps can make better use of social media

Without a strategy and regular posts on social media, sales representatives can't get the benefits they should from the platforms they use, write Paul Wilson and Kathryn Mayer. Avoid using a hard sell on social media, and post visual content rather than just text.

US schools work to make immigrant students feel safe, supported

Schools in the US are welcoming more immigrant students from Central America and elsewhere, including a surge of unaccompanied minors. Even in cash-strapped school districts, officials say they are working to provide additional resources to teach English, address mental health concerns and -- above all -- make sure students feel safe and supported at school.

Yellen might offer rate clues this week
2/9/2016 Bloomberg

Janet Yellen, head of the Federal Reserve, is due to address Congress this week. She is expected to take a middling line on interest-rate policy while noting rising global risk. Observers will be watching for hints of another rate increase in March. The prevailing wisdom is that Yellen will leave that door open.

Natural Grocers enters Iowa market

Natural Grocers by Vitamin Cottage opened its first location in the state of Iowa Tuesday. The new 14,000-square-foot store features local products, a grab-and-go section, a selection of supplements and vitamins and organic paleo, gluten-free, allergy-aware, dairy, meat, frozen and pet products.

Study links neurogenesis in brain with aerobic exercise

Research suggests sustained aerobic exercise may promote the generation of additional neurons in an area of the brain linked to learning and memory, and that genetics may be a factor. The animal study, to be published in the Journal of Physiology: London, compared aerobic exercise with resistance training and high intensity interval training, and found the latter two did not promote neurogenesis as well as the aerobic activity.

Which Super Bowl spot got the most social mentions?

Kia's Super Bowl spot featuring Christopher Walken resulted in 16 times more Twitter conversations about the actor, but only a 6.4-times rise in mentions about the brand. Budweiser's ad starring Helen Mirren warning against drunken driving resulted in 53 times the amount of brand mentions.

Jenner sisters aim for high-fashion market
2/8/2016 New York Post

Kendall and Kylie Jenner have sealed deals with luxury department stores including Saks Fifth Avenue and Neiman Marcus for their Kendall + Kylie fashion and footwear line. The collection, set to be unveiled Monday, will also be available through other retailers including Bloomingdale's, Lord & Taylor and Nordstrom.

White House seeks boost in cybersecurity funding
2/9/2016 The Hill

As part of his annual budget proposal, President Barack Obama is expected to ask for a 35% increase in the cybersecurity budget. Last year, the administration asked for only 8% more. The administration will use the funds in part to establish a cybersecurity commission, as well as to hire a senior federal cybersecurity official.

GlaxoSmithKline to develop flu vaccines with Valneva

GlaxoSmithKline has signed a research and development deal with Valneva to produce flu vaccines based on the latter's EB66 cell line. Under the terms of the agreement, Valneva will create upstream processes to be used in vaccine production and is eligible for undisclosed research payments. The Biomedical Advanced Research and Development Authority will be involved in financing and overseeing the advanced development program.

Google looks to AMP up mobile Web pages
2/9/2016 RCR Wireless News

Google will begin a project this month aimed at making its mobile Internet pages load more quickly, states a corporate blog post that describes the Accelerated Mobile Pages, or AMP, initiative. Built on an open-source framework, AMP will help speed page loading by simplifying the creation of ads and Google's analytics tracking process.

Many areas, not just Flint, face problems with aging water infrastructure

The water crisis in Flint, Mich., has brought the country's aging water infrastructure to the forefront. Many other cities across the US also have lead-lined pipes. ASCE estimates it could cost $1 trillion over a quarter of a century to replace the oldest pipes, including ones that aren't lead. "The stuff underground is just totally ignored," said Erik Olson of the Natural Resources Defense Council. "We're mostly living off the investment of our parents and grandparents for our drinking water supply."

Southwestern US shifting to drier climate
2/9/2016 USA Today

The shift to a drier climate has already begun in the southwestern US, according to a study published online in Geophysical Research Letters. Researchers pored over 35 years of weather patterns and discovered that the region is one-quarter drier than it was prior to the 1970s, and said that periods of rain and snow will become more unusual. "This is something we expect from global warming. We see that in observations. It's happening already," said Andreas Prein, lead author of the study.

United to roll out larger aircraft on DCA routes
2/9/2016 USA Today

United Airlines plans to deploy Boeing 757-300s from Washington Reagan National Airport to two hubs. The aircraft, which seats 213, will be the largest aircraft on a regular schedule in service at DCA.

Marriott-Starwood deal means scale rules, CEOs say

The pending merger of Marriott International and Starwood Hotels & Resorts Worldwide heralds more consolidation and better health for the industry overall. Those were among assessments CEOs shared at the recent Americas Lodging Investment Summit.