Developers will find writing for Microsoft's Windows 8 a temptation because of its great potential and payouts that can reach 80%. But a big promise is "not yet a reality," Shane O'Neill writes. "If you want to commit to a mobile app platform that has a thriving audience and serious market traction right now, then iOS and Android are your best bet and you should wait and see on Windows 8," he writes. Two developers who have worked with Windows 8 add their advice in this article, saying it's often best to stick with one platform.