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About IAB

The IAB is dedicated to the growth of the interactive advertising marketplace, of interactive's share of total marketing spend, and of its members' share of total marketing spend. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising.

Created by SmartBrief, a business news publisher, in partnership with IAB.
A daily snapshot of the advertising, marketing, and media industry with news from Adweek, eMarketer, and other leading sources.
Summaries of what matters to you, written by expert editors to save you time and keep you informed and prepared.

Now you can keep current with your industry without having to sift through the news every day. You don't need to be a member of the association to take advantage of this free service.

Welcome to SmartBrief.

SmartBrief is the leading online publisher of targeted business news and information by industry.

By combining technology and editorial expertise, SmartBrief filters thousands of sources daily to deliver the most relevant industry news in partnership with more than 180 trade associations, professional societies nonprofits and corporate entities.

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IAB SmartBrief on Video (Weekly)

News, trends and insights on digital video

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