All Articles Leadership Careers Career tip: Authentic self-promotion

Career tip: Authentic self-promotion

2 min read


Having a mentor or a sponsor is important to career success, but we can’t rely on others alone to let the world know how much we have to offer. We have to give those who can help us something to work with. What’s more, leaders who make it to the top have to move beyond self-promotion and become adept at true thought leadership — in their company and industry.

However, many of us struggle to effectively talk about our accomplishments in ways that feel natural and authentic, or we don’t get our nose off the grindstone to form an opinion about the big picture. Here are a couple of tips to help you promote your accomplishments and take a bigger perspective — and do so naturally and in ways that display your leadership qualities.


Everyone benefits from learning to do this well, but research shows that these skills can be particularly helpful to women in developing their careers. I’d like to invite those who are ready to explore authentic ways to self-promote and speak up in ways that can advance their career to join me for a complimentary webinar (for women only) on this subject.

What’s your experience? Any other lessons to pass on? Leave your comments below, or tweet me @DanaTheus.