Instagram-style "organic" photos are outperforming traditional stock images in advertising, according to research from the social media agency Laundry Service. Click-thru rates averaged 2.35% with regular images, while Instagram-styled shots were at 8% and also increased conversion rates by 25%. "It's not an opinion. This is what was working best," said Laundry Service President Jason Stein.
Study: Instagram-style photos work better than stock images
SmartBrief Job Listings for Media
|Director, Operational Enablement and Excellence||
Pandora Media, Inc.
|Sales Director - ROBLOX (New York)||
|New York, NY|
|Assistant Professor or Instructor of Advertising||
Loyola University Chicago
|National Sales Manager/Midwest||
American City Business Journals/The Business Journals