Video of vintage Mercedes becomes Instagram hit

05/22/2014 | Adweek

Mercedes-Benz is in the VideoWatch/Shareablee top 10 for brand videos on Instagram this week, thanks to a video of a vintage Benz meandering Italian roads with its gull-wing doors wide open. The 15-second video saw a 2.85% engagement rate and 249 comments on Instagram. It is the first time the automaker with more than 786,000 Instagram followers has made the list.

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